Google Ads and Meta Ads Agency in Vaishali, Ghaziabad

Paid ads on Google and Meta, run by Micro Supple, Vaishali.

Micro Supple is an AI-driven digital marketing company based in Vaishali, Ghaziabad. We set up your ad accounts, write the ads and send reports you can read. We do not hide behind jargon.

Google Ads and Meta Ads: what each one does

Both tools put your business in front of people. They do it in different ways, and they suit different jobs.

Google Ads: reach people who are searching now

Google Ads shows your ad when someone searches for what you sell. A person types “AC repair near me” or “dental clinic in Ghaziabad”, and your ad can appear above or below the normal results. The person already wants something. That is why search ads often suit services where people act fast, such as repairs, clinics, coaching and legal help.

Google Ads also runs other ad types, such as display and video. We pick the type after we understand your goal, not before.

Meta Ads: reach people before they search

Meta Ads show your offer on Facebook and Instagram. People are not searching in that moment. They are scrolling. So the ad has to catch attention with a clear picture, a short message and one simple next step.

Meta Ads suit businesses that show well in pictures or video, run offers, or need to stay in front of people who have visited the site before. Examples include restaurants, salons, fitness studios, schools and retail shops.

Which one do you need?

Many local businesses do well starting with one channel and adding the second later. If people already search for your service, we usually look at Google Ads first. If your product is visual or you need to build awareness, we often look at Meta Ads first. Some businesses use both. We will tell you plainly which one we think fits, and why.

What Micro Supple does for your ads

Our paid advertising service covers the whole job. You do not need to piece it together from several vendors.

• Goal and budget talk. We ask what a good customer is worth to you and how many enquiries you can handle. The budget is yours to decide. We help you spend it with care.
• Account setup. We set up the ad accounts, conversion tracking and call tracking where needed.
• Keywords and audiences. For Google, we choose search terms and block the ones that waste money. For Meta, we choose the area, age range and interests that fit your customer.
• Ad copy and creative. We write the ads in simple language. We design the pictures or short videos, or we work with your own photos.
• Landing page check. An ad is only half the job. If the page behind it is slow or confusing, people leave. We review it and suggest fixes.
• Testing. We test headlines, pictures and offers one at a time where we can. We keep what works and drop what does not.
• Reports. You get a clear report on spend, clicks, calls and enquiries. We explain what changed and what we will do next.

How we work

We follow the same four steps we describe on our home page.

1. Analyse. We study your business, your area and what people in Ghaziabad search for. We check your site and any ads you ran before.
2. Plan. We write a short plan: the channel, the budget split, the first ads and how we will measure success.
3. Test. We start small. We watch the first results closely and change one thing at a time.
4. Execute. We grow what works, fix what does not, and report on a regular schedule.

How a Google Ads month works

The four steps above repeat every month. Here is what a typical month looks like when Micro Supple, Vaishali runs your Google Ads.

1. Set the goal and the budget cap. We agree on what counts as a real enquiry, such as a call or a WhatsApp chat. You decide the most you want to spend.
2. Launch small. We start with a few focused ads, not a big spread. This limits risk while we learn.
3. Check the search terms. We read the words people typed before they saw your ad. We look for the ones that bring real enquiries and the ones that do not.
4. Cut the waste. We block search terms that do not fit your business and change one thing at a time, so we know what made the difference.
5. Report in plain words. You get a clear report on spend, clicks, calls and enquiries. We explain what changed and what we plan to do next.

Some months need more changes than others. If the numbers look weak, we say so and change the plan.

How we measure results

Clicks are easy to count, but clicks do not pay bills. We try to measure what matters to your business: phone calls, WhatsApp chats, form fills and visits. Before launch, we agree on what counts as a real enquiry.

We then watch cost per enquiry, not just cost per click. If the numbers look weak, we say so and change the plan. We would rather fix a poor campaign early than let it drain your budget. To tag your own campaign links so you can see which one brings visits, try our free UTM link builder. To work out a rough cost per lead and a starting budget from your own numbers, try our free lead cost and ad budget planner.

Who paid ads suit

Paid ads suit a business that already knows what it sells, can answer enquiries quickly, and has a page that explains the offer. Shops, clinics, coaching centres, repair services, real estate agents and small firms in and around Vaishali, Ghaziabad are typical examples.

Paid ads suit you less if you cannot follow up on enquiries, or if your website does not work well on a phone. In that case we will say so and suggest fixing those first. Our SEO services in Vaishali, Ghaziabad can build lasting search traffic alongside ads. Ads give faster visits, while SEO builds slowly over months.

What we will not promise

We will not promise a number of leads, a fixed cost per lead, or a date by which you will earn back your spend. Results depend on your offer, your price, your competition, your website and the quality of your follow-up. Anyone who guarantees results on ads is guessing.

We also do not use fake reviews, misleading claims or tricks that break the rules of the ad platforms. Google and Meta both publish advertising policies, and we follow them. You can read more about changes in Google’s ad tools in our post on Dynamic Search Ads to AI Max.

How to judge any ads agency

You can use these checks on us or on anyone else. Ask who owns the ad account, because it holds your spend history and data. Ask what share of your budget goes to ads and whether the fee is separate. Ask how they track calls and enquiries. Ask how often you will get a report, and what it will show.

Be careful with hidden fees and promises that sound too good. A good agency can explain its plan in a few plain sentences. To see how our plans are set up, read our Packages page.

Google Ads and Meta Ads questions we hear most

How much should I spend on ads?

It depends on your goal, your area and how many others bid for the same searches or audiences. We do not quote a fixed figure here. After a short talk about your business, we suggest a starting budget and explain how we chose it. You stay in control of the spend.

How fast will I see enquiries?

Early weeks are for learning, so results often settle only after some testing. We do not promise a timeline for a set number of leads.

Do you guarantee leads or sales?

No. Nobody can honestly guarantee that. We guarantee careful work, clear reports and ads that follow platform rules.

Which areas do you serve?

Our office is in Vaishali, Ghaziabad. Tell us where your customers are, and we will say whether we can help.

Where is your office?

Micro Supple is at Plot No. 135, Sector 2A, Vaishali, Ghaziabad, Uttar Pradesh 201010, India. You can also learn more about Micro Supple.

Related guides on Google Ads and Meta Ads

Short notes from our blog that go deeper on ad settings and changes:

• Google Ads data strength: which first-party signals to send and what Google changed.
• Google Ads channel prioritization: High and Low tiers, budget caps and the Display change.
• Google Ads lead scoring: how to mark lead form answers as qualified.
• Google Ads customer lifecycle goals: the new Multiply by option for new customers.
• Performance Max image extraction: what changes for new campaigns on 4 December.
• ChatGPT Ads in India: what small advertisers should know before testing a new ad channel.
• ChatGPT Ads creative enhancements: the opt-out setting and what to check in your ads.

Ads work best when the next step is clear. If your main goal is a steady flow of enquiries, read our lead generation services page. It covers how we plan offers, forms and follow-up around your ads. If clicks arrive but few visitors call or message, our conversion rate optimization services page explains how we review landing pages, forms and calls to action. Once enquiries come in, our marketing automation and CRM services page shows how we help you follow up on each one in an orderly way. You can also browse all Micro Supple services.

For short notes on search and ads, read our blog.

Last updated: 6 November 2026